Anum Hussain

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3 Simple Ways to Integrate Twitter and SEO Strategies

Posted in How To, Twitter on November 9th, 2012 by
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Consumers discover online. They discover services and products, they discover memes and cartoons, they discover ideas and thought. And they discover all of this through online search. And if that’s how people are discovering, that’s how businesses need to focus on being discovered. Earlier this week, I launched an ebook, Learning SEO from the Experts, that…

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3 Straight Reasons Why Every Business Should Be Using Social Media

Posted in Case Studies on October 4th, 2012 by

Truthfully, I’m tired of hearing “social media isn’t right for our business.” We’re past the days of thinking social media may be a good idea. Those who adopted social media into their business strategy are already moving on to bigger and better uses — such as using it for lead management. But for all of you…

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‘Tis the Season to Be Social: Does Each Social Network Have a Peak Season?

Posted in Case Studies on September 6th, 2012 by

September 22 is the official first day of autumn. As we transition from summer to fall, I think it’s important to revisit our social strategies (as if we don’t revisit them enough in this rapidly changing industry). Over my last year at HubSpot, I’ve had the pleasure of either being a member of or managing…

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New to LinkedIn Company Pages? Get Started in 3 Simple Steps (Infographic)

Posted in How To, LinkedIn on August 8th, 2012 by

There are over 2 million companies with company pages on LinkedIn. Yet there are around 30 million businesses in the United States alone. If you’re not using LinkedIn Company Pages, my infographic below should give you an introductory guide to setting up, and starting up, your business presence on LinkedIn. Now you must be asking, why…

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Lead Nurturing: A Gateway Into the Future of Social Media Marketing?

Posted in Case Studies on June 12th, 2012 by

Anum Hussain manages the HubSpot social media lead generation team with the goal of increasing reach and generating leads. She also writes for the HubSpot internet marketing blog and produces “How To” social media tutorials for their YouTube channel. Anum is a media wizard who has previously written for the Boston Globe and maintains her own…

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