Erica Bell

Monthly contributor Erica Bell is the Social Media Specialist at Business.com. She also writes on a number of topics including online marketing and shares small business tips. You can connect with Business.com on Facebook or Twitter!

4 Steps to Social Media Campaign Success Using Inspiration-Themed Content

Small businesses on budgets, or larger companies who are looking to increase their social media marketing results without increasing budgets, sometimes struggle with generating the response they’re after. Getting your name, brand and products out to new audiences without spending a lot presents a challenge. Social media posts with a positive tone tend to have […]

Building a Brand through Social Recruiting

Successful branding can lead to more repeat customers, more successful recruiting, and a strong online and offline presence for your business. Many businesses now understand that having their business on social networks contributes to the brand image they want to create. Others understand that social recruiting is a great way to connect with active and […]

Maxing Out with SMB Social Media

Erica Bell is the Social Media Specialist at Business.com. She also writes on number of topics including online marketing and shares small business tips. You can connect with Business.com on Facebook or Twitter! A recent social marketing report surveyed more than 3,000 marketers to discover the current role of social media, how marketers are using the various platforms and […]

3 Quick and Dirty Social Tips for B2B Marketers

Erica Bell is the Social Media Specialist at Business.com. She also writes on number of topics including online marketing and shares small business tips. You can connect with Business.com on Facebook or Twitter!   . B2B businesses are continuing to break into social media spaces. Whether you’re a B2B or B2C business, there is a good […]