Ryan Bright

This is With a background in sports reporting and journalism, Ryan Bright has a mastery of web content creation and distribution. With nearly a half decade of blogging, brand development and social media marketing experience, Ryan is adept at using social mediums to maximize brand reach. Connect with Ryan through email or follow him on Twitter: @philabright.'s page

NHL Pres. Attacks Fan's Twitter, Offers Game 7 Apology

Posted in Case Studies on April 26th, 2012 by

Social media platforms, when it comes to sports, are often (if not always) a quick steam-letting tool, allowing individuals to express themselves emotionally. And while it’s a nightmare for Public Relations, it’s what makes the medium so endlessly entertaining. So when @LaurenAshley07, a New Jersey Devils fan, emotionally stabbed at Florida Panthers’ president Michael Yormark…

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10 Ways Sports Utilize Facebook Timeline Cover Photos

Posted in Case Studies on April 12th, 2012 by

On March 30, 2012, Facebook forced brands into a change. Moving from the traditional look of the simple box icon to the more dynamic Facebook Timeline, which features a large cover photo, allowed business page operators and social media specialists to think outside the box and brand through visuals. While it was an annoying switch…

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NHL Team Takes Twitter Crisis Head On

Posted in Case Studies on March 8th, 2012 by

We’ve all done it. That heart-wrenching moment when a social media channel manager realizes a tweet has gone awry. Maybe it was a direct message accidentally sent in the public stream, an update cut short because of an erroneous send, or in the case of the Calgary Flames’ SM Manager — posting an editorial about…

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Pinterest is Open Land for Pro Sports Teams

Posted in Case Studies on February 28th, 2012 by

The social media groundswell that is Pinterest can officially be labeled the next big thing. In going from near 200,000 unique visitors to over seven million in less than one year, the immense traffic-driver rivaling Twitter and Google + is connecting customers with products and businesses at an eye-popping pace. But with a layout and function powered…

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How the New Jersey Devils Monetized Social Media

Posted in Case Studies on February 9th, 2012 by

Ryan Bright is a sports writer and social media strategist with over a half decade of experience. The Philadelphia-native believes strongly in consumer engagement, hash-tags and hockey fights. Ryan currently freelances for Journal Register Company and, and is seeking a position in the field of Social Media Marketing and Coordination. Connect with Ryan on…

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