Social Media Advice

The latest from the Bad Rhino team

Why Did Twitter Do Away with User Backgrounds?

Posted in Social Media Advertising, Twitter on July 21st, 2015 by
Bad Rhino Screenshot

  In case you missed it, Twitter caused quite a stir earlier this week when they removed user backgrounds from Twitter.com. Cover photos are still in tact, but the imagery users typically see on the side panels of Twitter.com are now a white/light blue color. Why the change? No one knows for sure, although the background is still…

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Why Your Company Needs to Worry About Customer Service on Social Media

Posted in Reflections on July 15th, 2015 by
customer service

  While I’m sure we can all agree that every business should craft their own unique strategy for social media, the beginning and end of all social strategies should all focus on one thing. They must see social media as an opportunity to help customers. Four years ago, the conversation around social media was, “Why do I need…

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Should Facebook’s Floating Videos Feature Make YouTube Nervous?

Posted in Facebook, Social Media Advertising on July 7th, 2015 by
facebook

According to The Next Web, Facebook has been testing a “Floating Videos” feature that allows users to simultaneously watch videos and scroll through their News Feed with the click of a button. Essentially, this button would allow videos to be moved anywhere on the screen while users scroll through recent the latest updates from their friends and…

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Why Separating Social Channels Might Be Your Best Idea Yet

Posted in Case Studies on June 30th, 2015 by
Screen Shot 2015-06-29 at 11.11.01 PM

Lesya Liu is a blogger at The Social Media Current, a photographer and a social media expert. Her passion lies in art and marketing (and combining the two). You can find her on Twitter: @LesyaLiu.    . In my previous blog post, I discussed how to manage multiple social accounts of the same brand. But why is it…

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Instagram Makes Major Changes to Explore, Adds Trending Tags

Posted in Instagram, Social Media Marketing on June 25th, 2015 by
Instagram

Earlier this week, Instagram announced major changes to Instagram Search and their Explore section, as well as trending hashtags. For starters, users will now see new curated collections such as “Extreme Sports” and “Ancient Ruins.” Clicking on these collections will lead to suggested accounts to follow based on their appropriate categories. In other big news, searches on…

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Fine Tune Your Facebook Timeline with "See First" Feature

Posted in Facebook on June 22nd, 2015 by
Facebook Feed

According to TechCrunch, Facebook is testing a “See First” feature that would allow users to see recent posts from their best friends and favorite pages as soon as they log on to the site. This move is yet another way Facebook wants to improve the user experience. Facebook users can already receive notifications from friends and pages of…

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How To Make Money With Facebook Ads — Client Case Study

Posted in Case Studies, Facebook, Social Media Advertising on June 18th, 2015 by
Blind Squirrel

There is money to be made using Facebook advertising, and I’m going to prove it to you. Here’s a quick video showing how we’ve seen early success with an advertising budget to sell apparel for one of our clients. I’ll outline exactly what we did and some tips for you below the video. How To…

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Bad Rhino- Social Media Marketing Agency- Client Reviews

Posted in Announcements, Reviews on June 18th, 2015 by

Bad Rhino is a full service social media marketing agency located in Philadelphia with clients locally, nationally, and globally. Because social media is constantly changing, we spend quality time researching your story, your products, and your customers, so that we know exactly how your brand should adapt to the ebb and flow of the online…

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Social Media Marketing from Bad Rhino

Posted in Announcements, Social Media Marketing on June 13th, 2015 by

Bad Rhino‘s SlideShare account offers business owners valuable information on social media marketing, reputation management and the importance of social media coupons. Bad Rhino has also presented at the Chester County Chamber of Commerce and Philly Ad Club, and you can view those presentations in their entirety below. Here are a few of our top SlideShare…

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Twitter Direct Messages No Longer Limited to 140 Characters

Posted in Twitter on June 12th, 2015 by

It’s been a busy week for Twitter. After news broke that CEO Dick Costolo would be leaving the company, Twitter’s Developer Team announced that direct messages will no longer be limited to 140 characters beginning in July. The move could be great for customer service communication between brands and personal accounts, as everything can now…

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