How To

Facebook Update: Viewable-Only Reach Finally Coming in 2018

Posted in Social Media Marketing, Facebook on December 28th, 2017 by

It was a little over a year ago when Facebook said they would be changing how they report and count reach for pages. After a long wait, we can expect to see the new methodology take place sometime in early 2018. Here’s what the change is all about and what you need to know. Facebook…

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How to Create a Gif in 5 Easy Steps

Posted in Social Media Marketing, How To on September 12th, 2017 by

If you aren’t already using gifs as a part of your social media content strategy, what are you waiting for? Gifs are a fun and creative way to incorporate an interactive piece of content to your current mix. They’re visually appealing, engaging, and can be found on almost every digital platform out there. Even though…

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Facebook Copies Snapchat

Posted in Uncategorized, Facebook on January 25th, 2017 by

Just in today, TechCrunch reports that Facebook has now added Stories to the top of its feed. Even though you may not see it on your feed yet, it should be there within the upcoming months. Facebook has started out testing the latest stories feature starting in Ireland and plans to bring it to other countries in…

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Snapchat Launches Universal Search

Posted in Snapchat on January 14th, 2017 by

Snapchat just made it easier to navigate the app and find groups, friends, discover publishers and Our Stories by launching a universal search bar that’s always accessible at the top of the app. This new feature is rolling out soon to all iOS and Android users, allowing you dig out the best content and conversations…

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The latest with Instagram Stories

Posted in Instagram on January 11th, 2017 by

  Instagram Stories reaches 150 million daily users, which is the same amount as the last number announced by Snapchat, the app Instagram copies. In addition reaching a large audience, Instagram announced the launch of skippable ads mixed in to stories according to TechCrunch. Ads appear to be an unclickable five second photos along with 15-second…

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Facebook Launches Automatic Subtitling For Page Videos

Posted in Facebook on January 6th, 2017 by

Facebook has launched a free automatic video captioning tool to all US English Facebook pages that makes it easier to repurpose traditional clips. This new tool is powered by voice recognition software that takes the hassle out of transcription, while making it easy to edit the subtitles it suggests. TechCrunch and some other Pages only…

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Snapchat Launches Filter Games

Posted in Snapchat on January 4th, 2017 by

Snapchat is at it again with the launch of “filter games”. According to TechCrunch, filter games allow you to play games and use your face and not just take pictures of it. Games are starting to appear for Snapchat users and can be found by using the Selfie Lens filter. Snapchat first tested filter games…

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360-Degree live streaming video makes its way to Twitter

Posted in Twitter on December 30th, 2016 by

Just this week, Tech Crunch reports that Twitter introduced the 360-degree live streams through Periscope. Periscope 360 only has a limited number of partners, Twitter is now one of them. This is a great addition to Twitter, as live streaming is on the rise and is becoming increasingly popular on social media platforms like Facebook….

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Uber & Snapchat Team Up

Posted in Snapchat on December 21st, 2016 by

As 2016 is coming to an end, Uber has announced some new features to its service. You can now directly uber to people in your contact list, according to TechCrunch. You can even access custom Snapchat features during your Uber ride. Uber’s new location feature allows you to request a one-time location share from your…

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Instagram Now Lets You Save Posts For Later Viewing

Posted in Instagram on December 16th, 2016 by

Instagram will now let you save your favorite post from its service for later viewing via a new bookmark button that appears below the posts in your feed. The idea is that there are times when you’ll encounter content you’ll want to revisit and now by simply tapping on the bookmarking button, you’ll be able…

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