Roughy one month after announcing an overhauled Search and Explore tab on mobile devices, Instagram userscan now search for hashtags, users and locations on the Web.
An Instagram spokesperson told Forbes that “Web search is part of a broader commitment to improving discovery across our platforms.” While there are no new updates exclusively for Web, the ability to search via desktop will be huge and should positively impact Instagram.com’s traffic.
Some will wonder if Twitter, already a social media haven for trending conversations and hashtags, is now an even bigger competitor for Instagram. Only time will tell if Instagram’s Web Search can expand upon their extensive summer mobile upgrades and help people discover new accounts and trending hashtags via their laptops and desktop computers.
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