The app store is your new best friend when it comes to tools to help improve your social media content! If your looking for ways to switch up the social media content you are posting, the free apps available in the app store can be just what your looking for to enhance the photos and videos you are posting onto your social media.

Here are 5 apps to improve your social media content:

1. Planoly

This free app (that allows in app purchases) allows you to plan your Instagram posts. All you have to do is make an account and link your Instagram. From there your Instagram profile pops up and you can play around with different photos you want to post in the future. To get started, pick the photo, write your caption and then choose the time you want your post to be automatically uploaded to Instagram. You could simply use this app to see if a new picture goes with your Instagram aesthetic, or you could use it to plan out future posts to be uploaded for you. Without a doubt this app will improve your Instagram content by making it more consistent and clearly planned. Planoly also gives you insight on how many followers you have, how many likes and comments you have received and see your top posts.

2. Watermark X

Although there are many watermarking apps, the allure of this one is it is free. If you want to brand your photos with your logo, this is the perfect app for you. Watermarking your photos is a great way to ensure credit is served to you if others choose to reuse your original content. All you have to do is upload your photo, choose your design, and type in your desired watermark. After that, you can drag the watermark to be at the desired space and size on your photo.


3. Unfold

This app is ranked as an “editor’s choice” in the app store, and is surely an app to use to improve your social media stories. Unfold allows to make the perfect stories for Facebook or Instagram. To get started, you to upload your photo and choose the layout. After that, you can write the text and choose stickers you want to add to the photo. Unfold allows you to get creative and have your stories stand out from others. With so many templates to choose from, your stories are bound to grab your followers attention. 

4. Filmr

Filmr is a vertical video editor, which makes it perfect for smartphone use. This app allows you to upload multiple video clips, edit their length and speed, add text, music and the list goes on. You can explore with the multiple features this app has to offer. The kinds of videos you can make on this app are unlimited, your business is sure to find a way to use this app to make eye catching content. The easiest part is you can record the videos from your phone and then edit the parts that you want to be in your video. Adding unique but professional looking videos to your social media pages can be a great way to spice up your feed and improve your social media content.

To get started:

  1. Select the videos from your camera roll you want to upload
  2. Trim the clips, add edits and transitions.
  3. Choose the music and text you would like to add.

5. Record It!

Record It! allows you to record the screen on your smartphone or tablet with the option to add a video of yourself speaking or a voice over. These features could work perfectly if trying to show off new products, features or show clients how to maneuver their way around your website. Everything on your screen will be recorded, and you can talk through the steps you are going through.

To get started,

  1. Tap the button in the middle to start your screen recording.
  2. Tap “start broadcast”. Then maneuver through whatever you want to record, when done showing what you wanted, open the app back up again.
  3. Tap “stop broadcast”. From there, you can find the video saved to your camera roll.


With the help of these apps, your business’s social media pages are sure to see some improvement. Let us know if you try any of these apps out!