Luke McCallion

Why and How to Set Up an Instagram Store

Instagram Stores are more necessary now than ever. Why? Because online shopping is more relevant than it has ever been. Statista estimates that there will be an impressive 230.5 million online shoppers in 2021. So, if you’re making sales from a brick and mortar location as well as on your website, why not take the […]

Get The Most From Your Facebook Lead Ads

If you’re not running Facebook Lead Ads, your business could be missing out. Why? Because Facebook Lead Ads are capable of so much more than just generating leads. In a recent blog post I discussed the importance of Facebook Traffic Ads and their ability to lay the foundation for lead ads. Needless to say, the […]

Why You Should Run Facebook Traffic Ads

Facebook Traffic Ads

Facebook Traffic Ads are lacking and Facebook Ad Campaigns are suffering because of today’s desire for immediate gratification. The average business owner or digital marketer wants immediate results. But how does that effect their ad campaigns? They skip right to Facebook Lead Generation Ads and Conversion Ads, focusing only on lowering the cost per result. […]

Facebook is Removing Your Gray Verification Badge

Have you noticed the big red notification at the top of your Facebook page that says, “Gray Badges Will be Removed October 29th?”  Don’t be alarmed, Facebook is now starting to notify verified Facebook Pages that they will be removing these types of verification for all pages. Before we go further, you should know that […]

Facebook Ad Creative Idea: User-Generated Content

  As marketers, we have all been in the following situation: Your client wants you to run perfect Facebook ads but they don’t have or they’re taking too long to send graphics or videos for you to use. Next thing you know, you have just a few days to get the ad running and you […]

Bad Rhino Welcomes Luke McCallion

What’s going on guys! My name is Luke McCallion and I was born and raised in Havertown, Pennsylvania. I’m honored to say that I was recently employed by Bad Rhino Inc. as a part-time employee. Needless to say, I’m extremely excited to be apart of the team. So how did my path cross Bad Rhinos’? […]

How to Verify Your Facebook Page

Have you ever been scrolling through Facebook and seen that little blue or grey check mark next to the profile? Of course you have! It catches our attention, we click on the profile, and everything seems so official. That little check mark adds all the glitz and glamour to the celebrity and big company profiles […]

How to Use Facebook Saved Audiences

Wouldn’t it be nice if, as a business owner or marketer, you could drop your product or service in the face of every potentially interested customer? Well, you can with Facebook Saved Audiences and we’re going to show you how to get started. First Things First: What is a Facebook Saved Audience? With Facebook’s ‘Saved […]