Does your social media strategy include a customer service plan? You may have the best content, a great following, and a killer advertising budget, but if your brand’s social media strategy is missing a customer service aspect, it’s doomed. Using social media as a means of customer service is on the rise. 1 in 3 […]
Facebook “Boost” 101: Know Which Posts to Promote and How to Boost Them
Leveraging Facebook to promote your business and connect with potential customers is the goal of any business, however, with organic reach dying off and a constantly changing algorithm, it’s becoming harder to reach your target audience. Nowadays, developing an effective Facebook advertising strategy is key to reaching your target audience. Facebook’s “Boost” feature is a super […]
3 Reasons Why Scheduling Social Media Posts Are Important and How To Get Started
Nowadays, It is absolutely necessary to put some type of social media schedule in place as a part of your company’s social media process. As busy business owners and marketers, you will go crazy without scheduling your posts in advance (trust me on this one). You may think it takes too much time to schedule […]
5 Types of Images That Boost Engagement and Sales on Social Media
There’s no denying that capturing your social media audience’s attention is becoming harder every day. With so much content consistently being pushed out on Facebook, Twitter, Instagram and other social media platforms, it’s an all out competition between brands to engage with customers. In order to stand out from the crowd, brands MUST include a […]
How to Create a Gif in 5 Easy Steps
If you aren’t already using gifs as a part of your social media content strategy, what are you waiting for? Gifs are a fun and creative way to incorporate an interactive piece of content to your current mix. They’re visually appealing, engaging, and can be found on almost every digital platform out there. Even though […]
7-Step Social Media Survival Guide: Small Businesses Editon
Bad Rhino’s Social Media Survival Guide In today’s day in age, social media is not an option for businesses to have anymore, it is a necessary aspect they must invest in. Many people think running social accounts is an easy job until they have to do it. As a small business owner, it can be […]