5 Social Media Post Examples for Bars and Restaurants

The social media channels for a bar or restaurant are typically where the first impression is made on a hungry potential customer.  Ask yourself, what impression are your social media pages leaving?…


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Why Customer Service Matters on Social Media

Does your social media strategy include a customer service plan? You may have the best content, a great following, and a killer advertising budget, but if your brand’s social media strategy is…


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How to Set up Targeted Posts on Facebook

Any business that puts time, effort, and money into creating compelling content understands the importance of getting exposure for their company. As much as we would like for our followers (and…


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4 Advantages of Using a Social Media Content Calendar

If you’re new to the social media world, you might be thinking “what the HECK is a social media content calendar?” A social media content calendar is exactly what it sounds like: A document that…


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Social Media Analytics 101: Reach, Impressions, and Engagement

Without performing at least a very basic look into Social Media Analytics, it’s impossible to know how well your strategy is performing. Companies spend a great deal time, money and resources on…


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Facebook “Boost” 101: Know Which Posts to Promote and How to Boost Them

Leveraging Facebook to promote your business and connect with potential customers is the goal of any business, however, with organic reach dying off and a constantly changing algorithm, it’s becoming…


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4 New Instagram Features Your Business Needs to Know About

Halfway through 2018 and Instagram continues to surprise their users with new features every few weeks. While the world of social media is constantly evolving, business owners looking to utilize…


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Shoppable Stories Launches on Instagram with Shopping Tag Links for In-App Purchases

Driving Sales on Instagram Gets Easier with Shoppable Stories The latest Instagram Stories feature is a win for anyone trying to push their products and make a buck.  That should be all of us,…


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3 Reasons Why Scheduling Social Media Posts Are Important and How To Get Started

Nowadays, It is absolutely necessary to put some type of social media schedule in place as a part of your company’s social media process. As busy business owners and marketers, you will go crazy…


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5 Types of Images That Boost Engagement and Sales on Social Media

There’s no denying that capturing your social media audience’s attention is becoming harder every day. With so much content consistently being pushed out on Facebook, Twitter, Instagram and other…


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