4-2Website: Social Media Examiner

Article: 4 Ways to Use Twitter Video for Your Business

Did you ever think that Twitter would have video option? Well, now they do. Twitter just recently updated the app so that people can post videos on twitter.

Here are 4 ways to help:

1. Respond to Tweets With Video
Twitter adding the new video option is a great way to interact with your followers.  Now your followers are able to see you if you respond to their tweet. It makes you more engaged with your audience than just being behind a phone screen typing.  Another big way is when people have Twitter chats.  Now the video app allows them to send a video response back rather than a tweet.

2. Share Real-Time Events
Now brands are using Twitter video to promote an event they are having.  By posting a video it is much more effective and visual than to just post a normal tweet.  It also will bring more traffic to your product you are trying to sell.  If you capture a quick video and post it right away, it will keep your followers involved.

3. Promote and Educate
Promoting your brand is now much better thanks to Twitter Video.  If you make the videos fun and engaging more people will know about your brand.  anther way to get more people aware of your brand is to post an educational video.  A quick 30-second video to show people what your product is about is a great way to make your audience grow.

4. Ask for User-Generated Content
The best thing about Twitter Video is that anyone can use it.  People can use it to promote their own content as well as any content they want to promote.  As long as they creatively think of a way to promote their content and get people to watch it, then their video will be successful.