Month: January 2014

LinkedIn Unveils "How You're Connected" Tool

LinkedIn unrolled on Thursday a new “How You’re Connected” tool, allowing users to further connect and establish rapport with one another. When you visit another user’s profile, you’ll see mutual connections. “How You’re Connected” expands upon these mutual connections by outlining how users know each other. “Today, we’re introducing a new ‘How You’re Connected’ tool […]

Content Marketing for the Small Business

In this article we are going to talk about content marketing – what it is, why its great for small business and how you can develop a strong content marketing plan. Content marketing is a newly emerging trend in which businesses create and share content online with the goal of acquiring new customers. This media […]

Social Media Trends for 2014 – Is Your Brand Ready For Them?

Cameron Joye is Community Manager, Brand Advocate and Thought Leader at Engagor, where she blogs regularly. She loves engaging with people the world over, so tweet her @Cameron_Joye! . . If all of the buzz social media has been getting in the month of January alone is any indication of what 2014 is going to be […]

Facebook Announces Paper, a New App to Help Discover and Share Stories

Today, Facebook announced a new app called Paper, “which helps you explore and share stories from friends and the world around you.” The app will officially be made available for iPhone users on Monday, Feb. 3. Paper aims to simplify storytelling with distraction-free layouts and encourages users to share stories of their own. Similar to […]

Twitter Photo Sharing Simplified in Android Update

Twitter’s Android app unrolled a new update Monday, making it easier for users to share and edit photos. Users can rotate and crop photos to fit different aspect ratios, and can mention any friends in the photo. “Over the past few months, we’ve made it easy to share and edit photos on Twitter,” engineer Matt […]

Dealing with Customer Complaints on Social Media

Complaints

Jeff Gargas is the co-owner and lead developer with ENI Multimedia. He is a social media and online marketing strategist who works with small businesses. Prior to starting ENI, Jeff spent 15 years in the music industry and has spoken at music conferences around the country. He is also currently a regional director with USA Parkour, a […]

Social Media Marketing: How Restaurants Can Capture Emails Via Social Media [VIDEO]

Bad Rhino, a Social Media Marketing Firm based in Wayne, Pa, presents an on-going Reputation Management/Social Media Marketing training series for Restaurant and Bar owners. In this series, we will be sharing our best tips and ideas that we have had success for our restaurant clients. If you would like more information on how Bad Rhino can help […]

4 Ways to Emotionally Connect With Your Followers

Does your business connect emotionally with your online following or community? How do you know if you are or not? Does it matter? At last year’s #Inbound13 conference in Boston, Seth Godin said the following about connection: ” We’re leaving the industrial economy and entering the connection economy. Mass won’t work any more.” Ted Rubin […]