#186560915 / gettyimages.com You know who your potential clients are, so it’s just important to know where they are. Where are they spending their time? Who are they interacting with? What are they sharing? By knowing where your audience is spending the most time, you can plan and create different strategies and campaigns for each. […]
Solidify a social media strategy for your small business before the fall begins. Whether you’re ready to admit it or not, summer will soon come to an end. Right now, your business goals should definitely include making the most of the remainder of the summer. But, you’ll soon need to gear up for the fall. […]
Marketing using social media provides an effective and time-efficient way for businesses to let consumers know what they have to offer. With that said, social media is only effective when done right. There are certain things which work with social media for the purpose of business and other things which will make all of your […]
Twitter now is pushing advertiser’s promoted videos to Twitter feeds (just like it does with promoted tweets). Promoted videos are a part of the Twitter Amplify Program, which holds a goal of promoting more television clips on Twitter. Advertisers now will be able to upload their videos and scale engagement of each one posted, just as they were able […]
Christopher is the founder of an online marketing company, specializing in Social Media Marketing. His interests include SEO, Social Networks, Affiliate Marketing, PPC marketing, and web development. . . If you are an online marketer or someone who wants to leverage internet marketing, there will be a few tactics that you will want to […]
Website: Social Media Examiner Article: 10 Twitter Tactics to Increase Your Engagement Engagement is the bread and butter of Twitter. If you’re not getting it, you’re going to be going hungry. If your followers are not engaged with the content you are posting, your social media presence is futile. Here are 4 easy ways to build up your […]
Just a couple months after Twitter attempted to help users rid their feeds of content they didn’t want to see, (with the advent of the “Mute” feature) Twitter now is finding another way to make the feed louder. Twitter is currently testing the showing of tweets from users you do not follow, but that your followers follow. […]
What stance should your business take on social issues? We are constantly reading about social issues and awareness on various Social Media platforms. It’s not necessarily due to a rise in these issues, but the wider availability to hear and read about them online and in other media outlets. Social media gives the everyday user […]
The vast reach of social media often means it can help a brand make a huge impact, much like Oreo did when its marketing team posted a witty Tweet to correspond with a power outage during the Super Bowl. However, the pendulum of influence can also swing in the opposite direction, causing some brands to […]
Get occasional Marketing updates about our insights, content, news, and events.