Month: March 2021

Clubhouse Announces Accelerator Program For Creators

In celebration of their first anniversary, CEO Paul Davison of Clubhouse, has announced the voice-chat app’s first creators program. Clubhouse’s creators program, “Creator First” will help aspiring hosts and creators on the platform build their audiences, connect with brands, and most importantly, monetize their shows. The accelerator program is taking applications through March 31st and […]

How To Optimize Your Google My Business Profile

Your business listing on Google My Business (GMB) offers a snapshot of your brand and what services you provide to consumers. Officially known as your Business Profile, this listing needs to be optimized to get the most visibility and relevancy when promoting your business. Here are 10 steps for you to optimize your Google My […]

How To Use Instagram’s New Live Room Feature

It is finally here, an update that has been highly requested by Instagram users! Instagram has announced a new way to go live on the platform – Instagram Live Rooms.  With the addition of Instagram Live Rooms, a user can now go live with 3 guests, in real-time. Influencers and brands have the ability to […]

5 Ways to Include Pinterest In Your Marketing Strategy

Pinterest is generally associated as being the “go-to” site to find home decor or recipes, however, it is now home to photos, graphics, links and inspiration for anything you want to find. Most of the users on the platform are searching for photos of new products, so it can be very useful for businesses with […]

How Digital Marketing Will Shift In 2021

The digital landscape is saturated with competitors thanks to COVID and now more than ever, businesses are using social media to market their brand. The pandemic forced businesses across all industries to start selling on social media channels. With more fish in the pond, brands have more competitors than ever. Let’s take a look at […]

Why Social Media Videos Are So Valuable For Small Businesses

Guest blog submission from Mackenzie Scott A strong social strategy is pivotal in any marketing campaign.  To expand outreach in an already competitive landscape, small businesses are allocating a significant portion of their budget to social media marketing efforts. In fact, eMarketer reported that social media ad spend is slated to reach about $49 billion in […]