#484714983 / gettyimages.com Managing your business’ online presence involves more than just managing your social media sites and online communities. Keeping an eagle eye on all online mentions is important and can be a daunting task. When you leave your house for an extended period of time, you take the necessary precautions to make […]
While this change should not greatly affect the reach of posted content to Facebook, the algorithm has without a doubt changed. The first aspect of the news feed algorithm change deals with “trending topics.” If a users Facebook friends are all talking about a common topic (Miley Cyrus, Ray Rice, ISIS, etc.) the topic will […]
#475967797 / gettyimages.com When it comes to getting your message across in advertising, we know we need multiple touch points. Your prospective customer/client needs to hear your message over and over. But when it comes to social media, your message needs to be different. And I’m not referring to your various blog posts. I’m thinking […]
Facebook is testing a new feature which allows people to publish a post but schedule how long it appears on their Facebook for. Users are able to set a time when they want the post to disappear from their timeline. The post can last from 1 hour to 7 days, which is called “Choose Expiration”. […]
Let’s face it: when you sell a fun product, like cars or pizza or clothing, it’s not too hard to have fun social media accounts. You can talk about the latest apps that can be integrated with your car’s stereo system, or send out a coupon for a two-for-Tuesday deal on pies, or tweet […]
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