Category: Facebook

Optimizing Your Facebook Business Page

Facebook was founded in 2004, but is still one of the biggest social media platforms with over 2.9 billion active users. Businesses continue to utilize Facebook to grow brand awareness and showcase their products or services. However, just posting on Facebook occasionally will not help your business thrive in the social media world. Optimizing your […]

How to Increase Facebook Engagement ~ Digital Marketing Services West Chester, PA

Facebook

Nowadays, Facebook engagement means so much more than just a couple of likes on your posts. To have a successful social media presence for your business, your goal should be to have consistent engagement on all your posts, meaning likes, comments, shares, link clicks, and more! However, it is much easier said than done. You […]

5 Tips on How Your Business Should Better Utilize Facebook in 2022

Facebook has over 2.9 billion monthly active users, so your business’ Facebook ads and promotions can have a significant impact on website traffic, sales, and revenue. Check out these five tips on how your business should better utilize Facebook in 2022.   1. Update and Revise Your Facebook Ad Targeting Options As of January 19th, […]

Facebook’s New Name is now Meta

In order to “reflect its focus on building the metaverse,” Facebook has change its name to Meta. The change was announced and explained at the Facebook annual Connect Conference on October 28th. Facebook’s Metaverse The rebranding and renaming of the platform could also signify the company’s shift in how it operates. Recently, its focus on […]

Facebook Adds A New Layout Feature For Photos

Facebook announced that it will be rolling out a new layout feature on its app. This new feature comes after most users got access to formatting tools in the middle of last year, which can be accessed once you add multiple images to your post. The feature allows users to chose from an array of […]

What Is Happening To My Facebook Ads?

  For weeks, Facebook has been making updates and changes to the Business Suite platform and it’s changing our processes and most importantly –– Facebook Ads. There’s been chatter that Facebook and Instagram advertising has taken a big hit over the past month and it can be extremely frustrating when your strategy is solid, but […]

Facebook to Add New Video Features

In a time where COVID-19 has put a halt on in-person events, Facebook has announced new features to bring people together through video streaming. One of these new features allows hosts to charge a fee for access to events held through Facebook Live streams. Although there aren’t many details to exactly how and when Facebook […]

Getting Started With Facebook Creator Studio

If you’re not familiar with Facebook Creator Studio yet, chances are you will be soon. Creator Studio brings together all the tools needed to effectively post, manage, monetize and measure content across all your Facebook Pages and Instagram accounts. With a clean and simple interface, you’ll be able to navigate through all of the important elements. […]

How to Optimize Your Facebook Page

  Optimizing your business Facebook page is crucial for both making sure your brand stands out and capitalizing on as much reach as possible. By putting some attention into how your brand is portrayed through things like images and descriptions, you can make your business unforgettable, and most importantly, discoverable. Before you get into updating […]