It’s been a busy week for Twitter. After news broke that CEO Dick Costolo would be leaving the company, Twitter’s Developer Team announced that direct messages will no longer be limited to 140 characters beginning in July. The move could be great for customer service communication between brands and personal accounts, as everything can now […]
Aiming to improve the online customer service experience, Facebook is testing a “Saved Replies” feature that could soon be utilized by all business pages. The feature would save business owners time by allowing them to simply write and save a response that they frequently send out to customers, as opposed to having to type out a new […]
Lesya Liu is a blogger at The Social Media Current, a photographer and a social media expert. Her passion lies in art and marketing (and combining the two). You can find her on Twitter: @LesyaLiu. . My daily job responsibilities include managing more than 30 social media accounts. No, I’m not kidding you. I work for […]
Today, Twitter announced a new tool called Audience Insights that aims to help marketers and advertisers alike better understand their audiences on Twitter. The tool will now provide advertisers extremely detailed information about their customers, ranging from lifestyle and interests to TV viewing behavior. Since Audience Insights provides valuable details about the people who are […]
Social Media is all about relationships. Some people seem to think it’s about a relationship with themselves, but that defeats the very meaning of “social”. Brands sometimes think it’s the perfect place to promote their product. Wrong again! Social Media is about being social – it’s an interaction between people. You don’t post something just […]
Twitter has become a a big part of where people are able to see what is going on in the world. According to Twitter, a big change will be happening for users who have a Twitter account but do not necessarily log in every day or even every week. Twitter is making it so they are […]
While the majority of small businesses take the time to set up the traditional social media channels such as Facebook and Twitter, many overlook the importance of video in communicating with their brand’s followers. According to a recent article summarizing a video statistics report released by Invodo, 74 percent of all Internet traffic by 2017 […]
According to TechCrunch.com, Mark Zuckerberg has announced that users will be able to reach out to businesses in the Facebook Messenger application. View image | gettyimages.com If a person is wondering about when their order will be coming to them or have questions about it, the person is able to communicate with the company simply through the […]
Website: Post Planner Article: Here’s How to Double Your Twitter Followers in 5 Minutes a Day Ever wonder how some people have tons of Twitter followers but you don’t? Here are some helpful tips for doubling your number of followers. 1. Perfect Your Profile The first key to your profile is an awesome profile picture. A close-up of […]
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