There’s no denying that capturing your social media audience’s attention is becoming harder every day. With so much content consistently being pushed out on Facebook, Twitter, Instagram and other social media platforms, it’s an all out competition between brands to engage with customers. In order to stand out from the crowd, brands MUST include a […]
It was a little over a year ago when Facebook said they would be changing how they report and count reach for pages. After a long wait, we can expect to see the new methodology take place sometime in early 2018. Here’s what the change is all about and what you need to know. Facebook […]
If you aren’t already using gifs as a part of your social media content strategy, what are you waiting for? Gifs are a fun and creative way to incorporate an interactive piece of content to your current mix. They’re visually appealing, engaging, and can be found on almost every digital platform out there. Even though […]
Facebook has launched a free automatic video captioning tool to all US English Facebook pages that makes it easier to repurpose traditional clips. This new tool is powered by voice recognition software that takes the hassle out of transcription, while making it easy to edit the subtitles it suggests. TechCrunch and some other Pages only […]
Snapchat is at it again with the launch of “filter games”. According to TechCrunch, filter games allow you to play games and use your face and not just take pictures of it. Games are starting to appear for Snapchat users and can be found by using the Selfie Lens filter. Snapchat first tested filter games […]
Just this week, Tech Crunch reports that Twitter introduced the 360-degree live streams through Periscope. Periscope 360 only has a limited number of partners, Twitter is now one of them. This is a great addition to Twitter, as live streaming is on the rise and is becoming increasingly popular on social media platforms like Facebook. […]
Earlier this fall, Twitter opened up access to its storytelling feature “Moments” to all Twitter users, allowing anyone to create their own stories using photos and tweets uploaded to the service. The Moments application was only available on the web, but Twitter promised that mobile support would arrive soon and it has. Twitter has announced […]
Marty McDonald was recently a Guest on the Discover Your Talent podcast The Do’s and Don’ts of Using Social Media in Your Career Plan Job hunting and career moves in 2016 are no longer about a simple resume and references. Prospective employers and headhunters are looking for a well-rounded picture of their prospects, including how […]
Are you interested in adding video to your marketing plan? Thanks to Social Media Examiner, we now have the inside scoop on how to create a social media video to support to support a sales funnel: Step 1: Create A Sales Video Outline the key problem that your product/service can solve. This is your opportunity […]
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