Is your business struggling to generate sales and trackable ROI from your social media campaigns? Well, while we can’t say exactly what your problem is without a deep dive into your analytics, we may have one solution for you to consider — a Social Media Coupon Campaign. We understand if that’s a dirty word […]
The social media channels for a bar or restaurant are typically where the first impression is made on a hungry potential customer. Ask yourself, what impression are your social media pages leaving? Do you have a content strategy in place? Are you posting often? Is content engaging, informative, and inviting? To help you out in […]
Does your social media strategy include a customer service plan? You may have the best content, a great following, and a killer advertising budget, but if your brand’s social media strategy is missing a customer service aspect, it’s doomed. Using social media as a means of customer service is on the rise. 1 in 3 […]
Any business that puts time, effort, and money into creating compelling content understands the importance of getting exposure for their company. As much as we would like for our followers (and non-follwers) to view everything that was posted on social media, chances are they could be missing some of the action. This is why setting […]
Without performing at least a very basic look into Social Media Analytics, it’s impossible to know how well your strategy is performing. Companies spend a great deal time, money and resources on developing social content for their channels, and all of those efforts can be a waste of time if you’re not analyzing on the backend. […]
Leveraging Facebook to promote your business and connect with potential customers is the goal of any business, however, with organic reach dying off and a constantly changing algorithm, it’s becoming harder to reach your target audience. Nowadays, developing an effective Facebook advertising strategy is key to reaching your target audience. Facebook’s “Boost” feature is a super […]
Nowadays, It is absolutely necessary to put some type of social media schedule in place as a part of your company’s social media process. As busy business owners and marketers, you will go crazy without scheduling your posts in advance (trust me on this one). You may think it takes too much time to schedule […]
There’s no denying that capturing your social media audience’s attention is becoming harder every day. With so much content consistently being pushed out on Facebook, Twitter, Instagram and other social media platforms, it’s an all out competition between brands to engage with customers. In order to stand out from the crowd, brands MUST include a […]
It was a little over a year ago when Facebook said they would be changing how they report and count reach for pages. After a long wait, we can expect to see the new methodology take place sometime in early 2018. Here’s what the change is all about and what you need to know. Facebook […]
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