Resource Type: Articles

5 Tips on How to Write the Best Twitter Bio

Even if you post the most original tweets, sometimes that isn’t enough to gain a following on Twitter. Having a unique bio that’s perfect for your brand is one of the most important steps in guaranteeing a follow from users who come across your profile. Although this may seem like an overwhelming task, there are […]

Social Media Image Trends to Expect in 2020

 As we ring in a new year, it is important to be aware of the newest, latest trends when it comes to graphic designs for social media. According to Adobe, the most popular graphic design trends we saw in 2019 were 3D design, realism and eclectic approaches. In 2020, we should expect a major shift […]

Get The Most From Your Facebook Lead Ads

If you’re not running Facebook Lead Ads, your business could be missing out. Why? Because Facebook Lead Ads are capable of so much more than just generating leads. In a recent blog post I discussed the importance of Facebook Traffic Ads and their ability to lay the foundation for lead ads. Needless to say, the […]

How to Manage Multiple Social Media Accounts for One Brand

Not every story fits under one umbrella for a brand. For brands that have diverse target audiences, numerous locations, different services or products, or more, creating multiple social media accounts is a way to market more effectively to interact with your niche audiences. It may seem daunting at first, but being able to manage multiple […]

Why You Should Run Facebook Traffic Ads

Facebook Traffic Ads

Facebook Traffic Ads are lacking and Facebook Ad Campaigns are suffering because of today’s desire for immediate gratification. The average business owner or digital marketer wants immediate results. But how does that effect their ad campaigns? They skip right to Facebook Lead Generation Ads and Conversion Ads, focusing only on lowering the cost per result. […]

Twitter is Testing Out a New Feature to Switch to Multiple Accounts

Do you manage multiple Twitter accounts from one device? If you answered yes, there is good news for you. Twitter is testing a new feature that will make managing multiple accounts a much easier process. This new option would give users the ability to switch between accounts during the tweet reply process. In the GIF […]

Facebook is Removing Your Gray Verification Badge

Have you noticed the big red notification at the top of your Facebook page that says, “Gray Badges Will be Removed October 29th?”  Don’t be alarmed, Facebook is now starting to notify verified Facebook Pages that they will be removing these types of verification for all pages. Before we go further, you should know that […]

Facebook Ad Creative Idea: User-Generated Content

  As marketers, we have all been in the following situation: Your client wants you to run perfect Facebook ads but they don’t have or they’re taking too long to send graphics or videos for you to use. Next thing you know, you have just a few days to get the ad running and you […]

Facebook to Test Hiding Like Count

Facebook plans to roll out a new way their users experience the platform by making like, reaction, and video view counts private. Facebook started hiding likes on posts in Australia September 27th and will see if the feedback shows an improvement in people’s experiences. If this plan succeeds in Australia, it could expand to more […]