Rich DeMatteo

Get The Most From Your Facebook Lead Ads

If you’re not running Facebook Lead Ads, your business could be missing out. Why? Because Facebook Lead Ads are capable of so much more than just generating leads. In a recent blog post I discussed the importance of Facebook Traffic Ads and their ability to lay the foundation for lead ads. Needless to say, the […]

How to Manage Multiple Social Media Accounts for One Brand

Not every story fits under one umbrella for a brand. For brands that have diverse target audiences, numerous locations, different services or products, or more, creating multiple social media accounts is a way to market more effectively to interact with your niche audiences. It may seem daunting at first, but being able to manage multiple […]

Why You Should Run Facebook Traffic Ads

Facebook Traffic Ads

Facebook Traffic Ads are lacking and Facebook Ad Campaigns are suffering because of today’s desire for immediate gratification. The average business owner or digital marketer wants immediate results. But how does that effect their ad campaigns? They skip right to Facebook Lead Generation Ads and Conversion Ads, focusing only on lowering the cost per result. […]

Twitter is Testing Out a New Feature to Switch to Multiple Accounts

Do you manage multiple Twitter accounts from one device? If you answered yes, there is good news for you. Twitter is testing a new feature that will make managing multiple accounts a much easier process. This new option would give users the ability to switch between accounts during the tweet reply process. In the GIF […]

Facebook is Removing Your Gray Verification Badge

Have you noticed the big red notification at the top of your Facebook page that says, “Gray Badges Will be Removed October 29th?”  Don’t be alarmed, Facebook is now starting to notify verified Facebook Pages that they will be removing these types of verification for all pages. Before we go further, you should know that […]

Facebook Ad Creative Idea: User-Generated Content

  As marketers, we have all been in the following situation: Your client wants you to run perfect Facebook ads but they don’t have or they’re taking too long to send graphics or videos for you to use. Next thing you know, you have just a few days to get the ad running and you […]

Snapchat Extends Ad Length Limit

Snapchat has announced it will be extending it’s time limit for advertisements. Those looking to advertise on the picture sharing platform can now feature three minute longs ads. Before, the cap on advertisements was just 10 seconds. The announcement is a considerable move for Snapchat. Before, those looking to advertise on the app were limited. […]

Bad To The Bone: Clutch Names Bad Rhino Leader Among Hospitality & Leisure Marketing Agencies

It’s that time of the year again. We just received news that Clutch has named our team of Rhinos a leader in the leisure and hospitality industry for our advanced social media strategies. A ratings platform and B2B resource, Clutch categorizes businesses based on the work that they provide clients. As part of this process, […]