Jay Baer states that a “lack of chatter isn’t a reason for your company to remain on the sidelines. Rather, it’s a signal that you need to make the first move.” Your content communicates with your followers and customers. Is your audience hearing from you on a consistent basis? If so, then you’ll be hearing […]
You’ve decided to take the leap. You’ve gone from tweeting on your own, to joining Twitter chats (or whatever you like to call them), to deciding to host one on your own or on behalf of your company. It’s a big leap. A lot more goes into a successful Twitter chat than most people realize. […]
Without a keyword plan, it’s hard to plan any online marketing or advertising initiative — nearly impossible. Inbound marketing, on Facebook or any other site, depends upon solid SEO, which is based on strategic keyword planning and usage. Content still matters, but if the right words aren’t used in that content, words and phrases that […]
If you weren’t raised on the moon, chances are you’ve seen hidden camera shows, such as Punk’d, Spy TV and, of course, Candid Camera. These semi-staged shows entertained millions by pranking or surprising an unknowing participant- catching the whole affair on camera. In several markets, especially the entertainment industry, ‘candid’ videos have emerged as a […]
Take a look at our full presentation on SlideShare: Social Media & Why it Matters, Part 1- Chester County Chamber of Commerce . Part 2 of Bad Rhino’s “Social Media & Why it Matters” presentation will take place on Thursday, March 27. We will be sure to provide you with full details as the time […]
Last month, Facebook introduced Trending to its News Feed, allowing users to see top stories in pop culture, sports, politics, news and more. Now, a new feature has been introduced that can supplement Trending in connecting users with what’s going on in the world. When one page tags another page, that post will now be […]
Facebook advertising is more sophisticated than it was a year ago, or even six months ago. When advertising was first introduced to the platform, right-hand side ads were the only option, but now the options are almost endless (at least with the various types they seem endless!). Navigating these different ad options can be tough […]
Kristen Kwiatkowski is a freelance writer based in the Philadelphia area. When not writing about social media and SEO practices, Kristen enjoys writing about local charity events, style and food and wine topics. Follow Kristen on Twitter: @sunflowerdali11. . In today’s business world, marketing is everything. This is especially true in the case of small […]
Do you keep up on trends happening in fashion, foods and other markets your interested in? We all do. We want to be “in the know” so to speak and it gives us a feeling of being knowlegeable and popular. Businesses pay attention to trends as well, but for different reasons. Trends are determined by […]
Get occasional Marketing updates about our insights, content, news, and events.