Resource Type: Articles

Content Marketing for the Small Business

In this article we are going to talk about content marketing – what it is, why its great for small business and how you can develop a strong content marketing plan. Content marketing is a newly emerging trend in which businesses create and share content online with the goal of acquiring new customers. This media […]

Dealing with Customer Complaints on Social Media

Complaints

Jeff Gargas is the co-owner and lead developer with ENI Multimedia. He is a social media and online marketing strategist who works with small businesses. Prior to starting ENI, Jeff spent 15 years in the music industry and has spoken at music conferences around the country. He is also currently a regional director with USA Parkour, a […]

Social Media Marketing: How Restaurants Can Capture Emails Via Social Media [VIDEO]

Bad Rhino, a Social Media Marketing Firm based in Wayne, Pa, presents an on-going Reputation Management/Social Media Marketing training series for Restaurant and Bar owners. In this series, we will be sharing our best tips and ideas that we have had success for our restaurant clients. If you would like more information on how Bad Rhino can help […]

4 Ways to Emotionally Connect With Your Followers

Does your business connect emotionally with your online following or community? How do you know if you are or not? Does it matter? At last year’s #Inbound13 conference in Boston, Seth Godin said the following about connection: ” We’re leaving the industrial economy and entering the connection economy. Mass won’t work any more.” Ted Rubin […]

Reputation Management for Restaurants [VIDEO]

Bad Rhino, a Social Media Marketing Firm based in Wayne, Pa, presents an on-going Reputation Management/Social Media Marketing training series for Restaurant and Bar owners. In this series, we will be sharing our best tips and ideas that we have had success for our restaurant clients. If you would like more information on how Bad Rhino can help […]

Social Media Marketing Secrets for Restaurants – Social Coupons Part 2 [VIDEO]

Bad Rhino, a Social Media Marketing Firm based in Wayne, Pa, presents an on-going social media training series for Restaurant and Bar owners. In this series, we will be sharing our best tips and ideas that we have had success for our restaurant clients. If you would like more information on how Bad Rhino can help your business, […]

3 Features Your Viral Content Absolutely Must Have

Adina Rubin Berzofsky is a freelance marketing writer in the NY/NJ/Philadelphia area. She’s been writing and working with technology since the olden days (meaning, before social media was invented). Also, she’s still trying to decide what she wants to be when she grows up. You can reach Adina on Google+, Tumblr, Twitter and at her website: AdinaBerzofsky.com. SEO experts, bloggers, marketing […]

Kill 'Em With Kindness: From Complaints to Customers

Imagine that you run a local coffee shop.  A customer comes in and they’re unsatisfied.  Maybe they think that their drink wasn’t made up to par, or they feel the drive-thru service took too long.  Or they could be having a bad day and taking it out on the nearest target.  Regardless of the reason, […]

In the Shadows: Getting Lurkers to Engage on Social Media

Do you subscribe to Netflix, Hulu Plus, Amazon Prime, or some other service that allows you to stream movies and television shows to your TV, computer or tablet? Maybe you don’t want to pay for satellite or cable so you use them to watch your favorite programs. These services provide the added benefits of watching […]