Bad Rhino, a Social Media Marketing Firm based in Wayne, Pa, presents an on-going Reputation Management/Social Media Marketing training series for Restaurant and Bar owners. In this series, we will be sharing our best tips and ideas that we have had success for our restaurant clients. If you would like more information on how Bad Rhino can help […]
Resource Type: Articles
4 Ways to Emotionally Connect With Your Followers
Does your business connect emotionally with your online following or community? How do you know if you are or not? Does it matter? At last year’s #Inbound13 conference in Boston, Seth Godin said the following about connection: ” We’re leaving the industrial economy and entering the connection economy. Mass won’t work any more.” Ted Rubin […]
Reputation Management for Restaurants [VIDEO]
Bad Rhino, a Social Media Marketing Firm based in Wayne, Pa, presents an on-going Reputation Management/Social Media Marketing training series for Restaurant and Bar owners. In this series, we will be sharing our best tips and ideas that we have had success for our restaurant clients. If you would like more information on how Bad Rhino can help […]
Social Media Marketing Secrets for Restaurants – Social Coupons Part 2 [VIDEO]
Bad Rhino, a Social Media Marketing Firm based in Wayne, Pa, presents an on-going social media training series for Restaurant and Bar owners. In this series, we will be sharing our best tips and ideas that we have had success for our restaurant clients. If you would like more information on how Bad Rhino can help your business, […]
3 Features Your Viral Content Absolutely Must Have
Adina Rubin Berzofsky is a freelance marketing writer in the NY/NJ/Philadelphia area. She’s been writing and working with technology since the olden days (meaning, before social media was invented). Also, she’s still trying to decide what she wants to be when she grows up. You can reach Adina on Google+, Tumblr, Twitter and at her website: AdinaBerzofsky.com. SEO experts, bloggers, marketing […]
Kill 'Em With Kindness: From Complaints to Customers
Imagine that you run a local coffee shop. A customer comes in and they’re unsatisfied. Maybe they think that their drink wasn’t made up to par, or they feel the drive-thru service took too long. Or they could be having a bad day and taking it out on the nearest target. Regardless of the reason, […]
In the Shadows: Getting Lurkers to Engage on Social Media
Do you subscribe to Netflix, Hulu Plus, Amazon Prime, or some other service that allows you to stream movies and television shows to your TV, computer or tablet? Maybe you don’t want to pay for satellite or cable so you use them to watch your favorite programs. These services provide the added benefits of watching […]
3 Ways to Boost Engagement on Your Facebook Page
You want reach your fans on Facebook? You’re going to need to pay up. With Facebook being more honest about the decline of the organic reach of Pages, what can marketers and brands do to continue to organically reach their fans without paying for advertising? Focus on engagement. Engagement is any interaction your fans have with […]
The Wild Wild West of Online Video Ads – YouTube Advertising 101
Since Google introduced pay-per-click (PPC) ads, the price of each click as steadily increased. I bet you didn’t know you could pay less than 10 cents for a click in its early days. Now, the same is true with Google’s TrueView Video ads (YouTube video ads). Yep – it’s the wild wild west out there, […]