Archives: Case Studies

Case Study: Using Google Ads to Drive Customers into Restaurants

Strategy:  Bad Rhino looked to Google Ads Performance Max Campaign to drive high-quality traffic using targeted keywords and a close proximity to Niko’s. Google Ads Results:  While clicks are nice, we focused our conversion efforts on Store Visits, Asking for Directions, and Clicks to Call as those three will be the largest predictors of success […]

Case Study: Rapid Social Media Growth and Engagement

Challenges: When hired by Bad Rhino, this client communicated their need to ensure the social content plan included coverage on their most important tenants and the many events held at the shopping center.  Along with gaining a clear picture on content, our client was also hopeful that our strategies would build growth and engagement. Strategy: […]

Case Study: How We Increased Phone Calls by 200% for Top Tier Plumbing Company

Challenges:  Top Tier Plumbing relied on mostly referral customers to grow their business. Their competitors were outranking them on both Google organic search and in the Google Maps listings. There was no steady brand awareness online to generate additional revenue streams. Top Tier LLC’s Goals:  Their goal in hiring Bad Rhino was to drive more […]

Case Study: How We Increased Leads by 200% for this HVAC Company

Challenges:  TAC Mechanical relied heavily on existing customers, word of mouth, and referrals to fill their sales pipeline. With no steady flow of new cold leads, sales started to plateau and their business was not scalable. TAC Mechanical’s Goals:  Their goals in hiring Bad Rhino were to drive more high-quality leads to their website and […]

Case Study: Social Media Case Study for Non Profit

Challenges: With a fairly large number of followers on both Facebook and Instagram, Empowers Africa’s engagement levels were lower and did not accurately reflect the size of their audiences. Bad Rhino wanted to grow their following and engagement to allow for more visibility from potential donors.   Strategy: Bad Rhino suggested more frequent posting with […]

Case Study: Niko’s Neighborhood Bar Social Media Case Study

Challenges: The newly rebranded Niko’s Neighborhood Bar sought to attract a younger, more lively crowd through an improved marketing strategy. An audit by Bad Rhino found that their social media presence was fairly active but inconsistent with no clear target audience, and their Facebook page and Instagram profile had very few followers to receive any […]

Case Study: How Bad Rhino quickly built a social media following for this Sports Betting Company

Challenges: The market is saturated with larger sports betting brands and other online gambling communities that are already established. Sidelines didn’t have much of a community and had limited exposure on social media. Strategy: Bad Rhino implemented an organic posting strategy to build a consistent presence and build an audience throughout the year. Bad Rhino […]