Rich DeMatteo

Facebook “Boost” 101: Know Which Posts to Promote and How to Boost Them

Leveraging Facebook to promote your business and connect with potential customers is the goal of any business, however, with organic reach dying off and a constantly changing algorithm, it’s becoming harder to reach your target audience. Nowadays, developing an effective Facebook advertising strategy is key to reaching your target audience. Facebook’s “Boost” feature is a super […]

How to Use Social Media to Drive Ticket Sales (Client Case Study)

We wanted to pop in with a quick blog post to show how we’ve had recent success driving ticket sales on social media. This specific client example walks you through the steps we took to help our client close the sale of Philadelphia Eagles Season Tickets, a high priced item. As you’ll soon see, the […]

5 Types of Images That Boost Engagement and Sales on Social Media

There’s no denying that capturing your social media audience’s attention is becoming harder every day. With so much content consistently being pushed out on Facebook, Twitter, Instagram and other social media platforms, it’s an all out competition between brands to engage with customers. In order to stand out from the crowd, brands MUST include a […]

4 Ways Restaurants Can Take Better Food Pictures for Social Media

For many restaurant patrons, your social media channels serve as their first experience to your staff, your ambiance, and most importantly, your food. There’s much more involved in developing a social media strategy for your restaurant than simply posting pictures and praying they’re seen and liked by customers. While you don’t need a professional photographer […]

Meet Jessie, Bad Rhino’s new Social Media Marketing Manager

Who is Jessie? Hello, there! My name is Jessie, and I am unduly excited to be a part of the Bad Rhino family as the team’s Social Media Marketing Manager! What I’m most excited for is being surrounded by endless opportunity, a team of creative leaders, and the potential to grow as much as possible!  As […]

Facebook Update: Viewable-Only Reach Finally Coming in 2018

It was a little over a year ago when Facebook said they would be changing how they report and count reach for pages. After a long wait, we can expect to see the new methodology take place sometime in early 2018. Here’s what the change is all about and what you need to know. Facebook […]

How to Create a Gif in 5 Easy Steps

If you aren’t already using gifs as a part of your social media content strategy, what are you waiting for? Gifs are a fun and creative way to incorporate an interactive piece of content to your current mix. They’re visually appealing, engaging, and can be found on almost every digital platform out there. Even though […]

Facebook Launches Automatic Subtitling For Page Videos

Facebook has launched a free automatic video captioning tool to all US English Facebook pages that makes it easier to repurpose traditional clips. This new tool is powered by voice recognition software that takes the hassle out of transcription, while making it easy to edit the subtitles it suggests. TechCrunch and some other Pages only […]