For small and local businesses, word of mouth can appear to be the simplest and most effective form of marketing, and while it certainly helps, you’d be doing yourself and your business a disservice if you weren’t actively utilizing the power of Digital Marketing. Digital marketing is highly effective when done correctly and with the […]
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How to Improve your Facebook Business Page ~ Digital Marketing Services Philadelphia, PA
With over 2.9 billion active users, Facebook is the biggest social media platform there is. Almost everyone of all ages has a Facebook for one reason or another, which gives businesses a golden opportunity to market to potential customers. However, to be successful on Facebook, you cannot just a create a page and hope the […]
Why Investing in Search Engine Optimization Is Important Or A Bad Idea
If you are trying understand why investing in search engine optimization is important or if it’s a bad idea, this article will explain. If your business has never done SEO before, it could be a rock-solid investment that delivers sales and ROI. It can also be a bad idea if the keywords or search terms […]
Beginner’s Guide to Digital Marketing: 6 Easy Steps
Are you starting out in marketing and want to know how to begin? Here are six digital marketing steps to consider when starting out: 1. Understand who you’re marketing to It might be difficult for SMEs to decide whether to spend money on brand recognition or lead generation. Building brand recognition entails gradually expanding your […]
How to grow your LinkedIn Company Page ~ Digital Marketing Services Philadelphia, PA
Social media is one of the most promising and effective channels of communication for businesses across all industries. LinkedIn is increasingly becoming the best way to attract the right customer at the right time. LinkedIn company pages allow you to establish your presence and achieve results. Members interact with LinkedIn company pages over 1.5 billion […]
The Importance of Facebook Groups for Your Business ~ Digital Marketing Services, West Chester, PA
Are you struggling to grow your Facebook Community? Look no further, Facebook Groups are a brilliant way to reach customers and grow your community. Facebook groups are getting more popular by the day. Facebook is the world’s largest social media platform with more than 2 billion active users and millions of groups. Facebook groups can […]
Meet Paul, Our New Digital Marketing Specialist!
Hi everyone! I’m Paul and I am thrilled to be a part of the Bad Rhino team as the new digital marketing specialist. I am a recent graduate from Immaculata University in Malvern, PA which is just a short distance from my home in West Chester. At IU, I majored in Digital Communications and received […]
Social Media Day Philadelphia 2020 Highlights
Slice Communications turned Social Media Day Philadelphia into a virtual space for professionals in the digital marketing sphere to engage in meaningful discussions about the latest 2020 trends. The event was filled with impactful advice from marketing industry experts and young professionals in the digital marketing world. Social media marketing professionals shared extraordinary ideas and […]
YouTube BrandConnect Streamlines Influencer Marketing Processes
YouTube BrandConnect, formerly known as FameBit, is an influencer marketing platform rebranded to closely align with the YouTube platform. Google introduced BrandConnect in June to offer a more effective way to connect the right brands to the right creators. This will help create more meaningful content to viewers that will turn into customers. What […]