Category: Social Media Marketing

Twitter Adds New Feature Called Spaces

In November 2020, Twitter launched Spaces, their new feature that allows users to join virtual rooms where they can engage in real-time, audio conversations with others. The rollout of this feature has been quite slow and giving random access to more users. May 3, 2021 Twitter announced they are expanding the ability to host a […]

Facebook Adds A New Layout Feature For Photos

Facebook announced that it will be rolling out a new layout feature on its app. This new feature comes after most users got access to formatting tools in the middle of last year, which can be accessed once you add multiple images to your post. The feature allows users to chose from an array of […]

Our Guide To Influencer Marketing

The term “Influencer” is no new term, especially in the digital marketing world. Every social media platform you scroll on, you’re met with influencers. They’re everywhere.  Brands are realizing how important these influencers are to social media marketing and the following base that they build. Brands see the opportunities that influencers can provide them with, […]

Clubhouse Announces Accelerator Program For Creators

In celebration of their first anniversary, CEO Paul Davison of Clubhouse, has announced the voice-chat app’s first creators program. Clubhouse’s creators program, “Creator First” will help aspiring hosts and creators on the platform build their audiences, connect with brands, and most importantly, monetize their shows. The accelerator program is taking applications through March 31st and […]

How To Optimize Your Google My Business Profile

Your business listing on Google My Business (GMB) offers a snapshot of your brand and what services you provide to consumers. Officially known as your Business Profile, this listing needs to be optimized to get the most visibility and relevancy when promoting your business. Here are 10 steps for you to optimize your Google My […]

5 Ways to Include Pinterest In Your Marketing Strategy

Pinterest is generally associated as being the “go-to” site to find home decor or recipes, however, it is now home to photos, graphics, links and inspiration for anything you want to find. Most of the users on the platform are searching for photos of new products, so it can be very useful for businesses with […]

How To Use TikTok To Promote Your Brand

TikTok is the hottest new platform on social media that has been downloaded over 1.5 billion times globally and has over 500 million monthly active users. There’s plenty of opportunities for brands of all sizes to run a campaign centered around the platform.  The app consists of creating 15 and 60 second videos that are […]

What Is The Clubhouse App And How Can You Use It?

The Clubhouse app was launched in March 2020 for IOS users only and now has about 1 million users. On this app you will find users from all over the world, ranging from celebrities, businesses, and the average person, having conversations with each other.  If this is the first time you are hearing of this, […]